The Crystal Ball of Housing: Demographics and Demand
Housing Demographics with John Burns’ Eric Finnigan (YouTube link ) Eric Finnigan leads demographics research at John Burns Research and Consulting, helping clients in the housing and real estate industries understand demand based on demographic trends. He views demographics as a predictive tool, likening it to a crystal ball for future trends. His interest in demographics began around 2013-2014 while working for a capital allocator firm. He analyzed demographic data to predict shifts in housing preferences, such as Millennials moving from urban areas to more affordable regions. Finnigan has been in the housing market research field since 2007, gaining significant experience during the subprime mortgage crisis. His career has been shaped by a deep dive into demographics and housing economics. Positive Housing Outlook: Rising Headship Rates The headship rate , which is the percentage of adults who are heads of households, is a key indicator for understanding demographics and housing d...